Analysis of propaganda strategies in social networks of the People's Republic of China.

Abstract

Social networks are proving to be a new field of large-scale operations, where many take advantage of their instantaneousness to influence others and manipulate perceptions on certain issues. This article consists of an updated bibliographic consultation to study the main social networks used by the People's Republic of China, both domestically and internationally, in which they carry out propagandistic actions. To address the issue, a historical context of the country that acts as a trigger for their modus operandi is carried out. As a result of this research, it is observed that China employs three types of disinformation campaigns where it applies cognitive dominance operations to reinforce the positive Chinese discourse with a focus on "thought management" of the next generation, which are carried out by a complex network of institutions dependent on the Chinese Communist Party and, in turn, the army.